View the executive profile of Kirsten A. Lynch, Executive Vice President and Chief Marketing Officer at Vail Resorts, Inc., on Equilar BoardEdge to see current and past work history and gain access to Kirsten A. Lynch's network of 37 business contacts. The last day for impacted employees will be Dec. 11. Bloomberg the Company & Its Products The Company & its Products Bloomberg Terminal Demo Request Bloomberg Anywhere Remote Login Bloomberg Anywhere Login Bloomberg Customer Support Customer Support Vail Resorts today announced a series of credits for last season and insurance for next northern season. Lynch joins Vail Resorts most recently from PepsiCo in Chicago, Ill., where she was chief marketing officer of Quaker Foods and Snacks Division from 2009-2011. Lynch will assume responsibilities for the Company's marketing functions, including brand marketing, advertising, CRM, market research, pricing, e-commerce, online marketing and strategic alliances. “Our pass holders are our most loyal guests and we have spent weeks reading their emails and comments on social media to fully understand their concerns so we could respond thoughtfully and carefully,” said Kirsten Lynch, chief marketing officer at Vail Resorts. Rob is the Chairman and Chief Executive Officer of Vail Resorts. Alterra Mountain Company's subsidiary, Ikon Pass, and Vail Resorts - two Colorado-based companies that operate dozens of ski sites in North America - are being sued by customers. Vail Resorts, Inc. operates resorts in Colorado. He has held numerous positions with the company since he joined in 2002, including IT Senior Director for the Mountain Division and IT Director of Enterprise Applications. The full letter from Kirsten: Dear Pass Holders, Thank you for your patience during this unprecedented time. Recent recognition for Rob and his leadership at Vail Resorts includes: Global Game Changer (Forbes 2017), one of Most Creative People in Business (Fast Company), Transformational Entrepreneur of the Year (Ernst & Young 2016), and Most Admired CEO (Denver Business Journal 2018). Vail Resorts, Inc. Jun 27, 2011, 05:00 ET . 6/15/2020 12:00 AM. He has held numerous positions in the Company since he joined in 2002, including Corporate Director of Finance, Regional Director of Operations and Vice President of Strategic Development. Bill started his career in the mountain resort industry in 1996 at Bristol Mountain in New York as Director of Marketing and quickly progressed in the industry holding several leadership roles, including Chief Operating Officer at Purgatory and Snowshoe Mountain. Share this article. “Our pass holders are our most loyal guests and we have spent weeks reading their emails and comments on social media to fully understand their concerns so we could respond thoughtfully and carefully,” said Kirsten Lynch, chief marketing officer at Vail Resorts. Vail Resorts Chief Marketing Officer Kirsten Lynch said they hope the plan demonstrates their commitment to passholders to honor their loyalty. Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world. Bill RockSenior Vice President, Mountain DivisionBill was appointed Senior Vice President of the Rocky Mountain Division in September 2019 with oversight responsibility for Vail Mountain, Beaver Creek, Breckenridge, Keystone and Crested Butte in Colorado as well as Park City Mountain in Utah. EVP & Chief Marketing Officer of Vail Resorts Inc (30-Year Financial, Insider Trades) Kirsten A. Lynch (insider trades) sold 5,524 shares of MTN on 09/28/2020 at an average price of $228.68 a share. Kirsten A Lynch is Exec VP/Chief Marketing Ofcr at Vail Resorts Inc. See Kirsten A Lynch's compensation, career history, education, & memberships. Kirsten Lynch, CMO of Vail Resorts and Keynote Speaker at the 2016 Customer Insights Conference recently took a moment to talk with the CCI about social media, risk-taking, and how she uses insights to drive the strategy of the world’s premier mountain resort company. Prior to joining Vail Resorts, Kirsten was with PepsiCo, where she was Chief Marketing Officer of Quaker Foods and Snacks Division from 2009-2011. Prior to joining Vail Resorts, Kirsten was with PepsiCo, where she was Chief Marketing Officer of Quaker Fo... Read More. Kirsten A. Lynch Executive Vice President and Chief Marketing Officer Kirsten was appointed Executive Vice President and Chief Marketing Officer in July 2011. SAN FRANCISCO, March 12, 2018 /PRNewswire/ -- Stitch Fix Inc. (NASDAQ: SFIX), a leading online personal styling service, announced today that Kirsten Lynch will be joining the company's board of directors, effective March 14th. Timothy M. AprilSenior Vice President and Chief Information OfficerTim was appointed Senior Vice President and Chief Information Officer in October 2018, having previously served as Vice President of Information Technology and Guest Experience. Rob currently serves on the Wharton Leadership Advisory Board and has previously served on numerous private, public and nonprofit boards. Most recently, Pete served as the Senior Vice President and Chief Operating Officer of Whistler Blackcomb since 2017 and before that was Chief Operating Officer of Heavenly in Tahoe with additional oversight of Northstar and Kirkwood. Prior to 2002, James specialized in the hospitality and real estate industries as an Assurance and Business Advisory Services Manager at Arthur Andersen. Stitch Fix to Add Chief Marketing Officer of Vail Resorts, Inc., Kirsten Lynch, to Board of Directors Personalized Styling Service Names Sixth Board Member. Share this article. HQ Phone (303) 404-1800. After joining Vail Resorts as the Vice President and Chief Operating Officer of Northstar California in 2010, he later added oversight of Heavenly and Kirkwood before his move to Park City. Rob has served on the board of directors of Vail Resorts since 1996 and has been involved with the Company since 1991. CCI: How do you define an insight? He has held numerous positions in the Company since he joined in 2002, including Corporate Director of Finance, Regional Director of Operations and Vice President of Strategic Development. “Any individuals who are impacted as part of this reorganization will have the opportunity to apply for any of these new open roles, or any other roles within Vail Resorts,” Lynch said in an internal email announcing the moves. Vail Resorts, Inc. (NYSE: MTN) today announced the appointment of Kirsten A. Lynch as the new chief marketing officer for the Company. He has served as Chairman since March 2009. United States. Exec VP/Chief Marketing Ofcr, Vail Resorts Inc, Chief Marketing Officer, Quaker Foods & Snacks, The Future of Skiing Is Digital and Diverse, Says Vail CEO Rob Katz, Vail Offers 2021 Epic Ski Pass at 20% Less Than Last Year, Epic Pass 2021 on Sale for 20 Percent Cheaper Than Last Year Says Vail, Colorado Resorts Extend Skiing With Big Snow Possible. Previously, he served as Lead Director from June 2003 until his appointment as Chief Executive Officer in February 2006. Company Vail Resorts. “What became clear is that to address last season, a one-sized-fits-all approach would not work. A life-long skier, Pete has held many key leadership positions across Vail Resorts, including at Beaver Creek, Vail and Keystone. A new centralized content platform management team will manage content across all resort websites. News provided by. Export. 390 Interlocken Crescent Email. At Vail Resorts, Chief Marketing Officer Kirsten Lynch engages customers by letting them engage with each other. James C. O'DonnellExecutive Vice President | Hospitality, Retail & Real EstateJames was appointed Executive Vice President - Hospitality, Retail & Real Estate in December 2016, having previously served as Senior Vice President of Lodging and Real Estate, Chief Operating Officer of Vail Resorts Hospitality and as the Hospitality division's Chief Financial Officer. Epic Pass holders will receive between 20 to 80 percent of credits for the 2019/2020 season, dependent on their usage during that time. Vail Resorts underwent what it called “the final step of a restructuring of our marketing organization.” The move cut existing in-resort marketing teams across the company’s 34 North American resorts, and created new teams and responsibilities structured locally, regionally, and centrally, among other changes. Pete SonntagSenior Vice President, Mountain DivisionPete was appointed Senior Vice President, Mountain Division in September 2019 with oversight responsibility for Whistler Blackcomb and Stevens Pass as well as the Company’s three resorts in Lake Tahoe and three resorts in Australia. – Kirsten Lynch , Vail Resorts CMO. Social media is an ever-growing part of the company’s marketing strategy. Ms. Lynch MTN stock SEC Form 4 insiders trading. Broomfield, CO 80021 As one of the world’s premier mountain resort companies, Vail Resorts touches almost every aspect of the luxury vacation experience. Of this total $522,500 was received as a salary, $0 was received as a bonus, $750,371 was received in stock options, $750,159 was awarded as stock and $8,235 came from other types of compensation. For media, here is a quote from Kirsten: “Our pass holders are our most loyal guests and we have spent weeks reading their emails and comments on social media to fully understand their concerns so we could respond thoughtfully and carefully,” said Kirsten Lynch, chief marketing officer at Vail Resorts. KL: An insight is an understanding of the core motivations of our The Company's resorts include Vail Mountain, a ski mountain complex, and Beaver Creek Resort, a family oriented mountain resort. “There is nothing in the ski industry today that can compare to the value of the Epic Pass,” said Kirsten Lynch, chief marketing officer of Vail Resorts. © 2007 Vail Resorts Management Company. Most recently she exercised 2,800 units of MTN stock worth $130,900 on 25 March 2021.. As Executive Vice President and Chief Marketing Officer at VAIL RESORTS INC, Kirsten A. Lynch made $2,031,265 in total compensation. 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